THE POWER OF NICE: How to Conquer the Business World with Kindness

A National Bestseller

Named a “Top Ten Business Book” for 2010 by 800-CEO-READ


Linda Kaplan Thaler and Robin Koval moved to the top of the advertising industry by following a simple but powerful philosophy: It pays to be nice.

In an era when the corporate world glorifies a dog-eat-dog mentality, these two dynamic women built The Kaplan Thaler Group, one of the nation’s fastest-growing advertising agencies, not with spears and intimidation, but with flowers and chocolates.

But don’t confuse being “nice” with being a push-over.  Kaplan Thaler and Koval explain in a series of entertaining anecdotes that being nice in the business world conveys strength and assertiveness.  Nice people address problems, motivate teams, and win high profile accounts.  They just do so with a positive and memorable style. 

Read more about how this powerful four-letter word can change your life!

 

Fri, July 23, 2010 - 10:54:00

Stopping Bullies Starts with NICE

Massachusetts’ recent passage of anti-bullying laws is the latest development in the continuing efforts to curb bullying in our nation’s schools. While the new statutes mark an important step forward, an Op-Ed in today’s New York Times explains that in order to truly conquer bullying, schools and parents must first lead by example to foster a culture of NICE and harness its power to effect substantive change.

As Susan Engel and Marlene Sandstrom write:

Children need to know that adults consider kindness and collaboration to be every bit as important as algebra and reading. In groups and one-on-one sessions, students and teachers should be having conversations about relationships every day. And, as obvious as it might sound, teachers can’t just preach kindness; they need to actually be nice to one another and to their students.

Posted by Linda and Robin
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Fri, July 23, 2010 - 10:51:07

It Never Hurts To Listen

Earlier this week, you probably saw the story of Shirley Sherrod, Georgia director of rural development for the U.S. Department of Agriculture, as it made its way across news headlines. After a two-minute excerpt of a speech she had given at an NAACP meeting was posted online, Sherrod received a barrage of criticism from politicians on both sides of the aisle and was asked to resign from her position. But, as Peggy Noonan explains in today’s Wall Street Journal, it all turned out to be a huge misunderstanding: the clip was taken out of context and it made a speech about racial equality sound like just the opposite.

Although the White House has apologized for the week’s events and Sherrod has since been redeemed by the very person she appeared to malign in the video clip, the story should not be forgotten. Instead it serves as a reminder to all of us of what can happen when you rush to judgment and forget to listen to the whole story.

Posted by Linda and Robin
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The Power of Nice

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